by Hans van Putten | Jul 18, 2017 | Digital Marketing
Online Battle with Amazon In the online battle with Amazon, will Walmart be able to catch up with Amazon. Frankly, I believe it will be difficult but not impossible. In my mind Walmart will only be able to catch up with Amazon if they become a clone of Amazon in every...
by Hans van Putten | Jul 17, 2017 | Digital Marketing
The Value of Videos in Digital Marketing It is clear that the value of videos in digital marketing has grown substantially in the last few years. Many articles talk about the technical side of of using videos in Digital Marketing efforts. But few talk about the...
by Hans van Putten | Jul 17, 2017 | Digital Marketing
Does Age Matter in SEO? Does age matter in SEO is the big question. It is not easy for any “Old” guy or girl (read 40+) to get work that can be done much faster by a 14 year old, right?! Well not so fast, pardon my pun, an intended one. A Brief Flashback I...
by Hans van Putten | May 31, 2017 | Digital Marketing
Amazon Pricing – The Battle for Market Share Will anyone be able to undercut Amazon pricing; in other words will Amazon be able to stop the Wheel of Retailing? The concept is being debated by HBR in the original article below. I will shed my light on this very...
by Hans van Putten | May 31, 2017 | Digital Marketing, Entrepreneurs and Startups, News - Trending
Globalization Globalization is nothing new. Centuries ago global trade routes existed from the West to the east and back. Among notable trade routes was the Amber Road which served as a dependable network for long-distance trade. Maritime trade along the Spice Route...
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